Regardless of what side of the fence you're on, one thing is certain. When Heinz announced via Twitter the possibility of their mayonnaise-ketchup mashup appearing in American stores, people went nuts.Plenty rejoiced at the idea. Suddenly the days of having to pull BOTH the mayonnaise and ketchup containers out of the fridge, squeeze them into a container, and mix them together, will be far behind us.Many seem pissed, though, and it feels like maybe, just maybe, you're not seeing the whole picture. Let's dive in:
First off, Heinz didn't invent Mayochup.
In fact, Henry J Heinz didn't even invent ketchup, he just developed it into how we know and love it today. Early versions of ketchup didn't necessarily include tomatoes, but were instead made out of egg, mushroom, or fish products.
Heinz seems fully aware they're not teaching you anything new from the tweet that started this whole mess:
Want #mayochup in stores? 500,000 votes for “yes” and we’ll release it to you saucy Americans.— Heinz Ketchup (@HeinzKetchup_US) April 11, 2018
Seems harmless enough, right?
But then, bloggers in search of clicks (if you're reading this, then I already have yours... thanks!) added buzzwords like "invented" or "created" and even "new" like so:
Heinz created a new product that combines mayonnaise and ketchup. Some think it’s disgusting, others like the idea, and still more say it’s a rip off of fry sauce. Thoughts? https://t.co/TWtgsVh00Z— 97.1 WASH-FM 🌸 (@washfm) April 14, 2018
And while the Riot Fest article reads a bit tongue-in-cheek, people still took it a bit seriously, like this guy:
SO WE'RE JUST GOING TO ACT LIKE PUERTO RICANS HAVEN'T BEEN PUTTING THIS ON EVERYTHING FOR YEARS?— Gabe Gonzalez (@gaybonez) April 12, 2018
HEINZ DID NOT INVENT THIS.
THEY ARE LATE. https://t.co/rkuxMupQL2
Or this person, who I seriously hope is joking (she hasn't responded yet):
I beg you to explain how— C-Lane (@c_lane) April 14, 2018
Secondly, the name...
The side effect of the many walks of life claiming they were either graced with the divined intuitiveness to combine the two condiments, or the victim of a lucky fry-plate dip-mix accident is that they all came up with a different name. Step Brothers called it "fancy sauce." In some latin countries it's known as "salsa rosada" (a.k.a. pink sauce) or "salsa golf." Utah calls it "fry sauce"
Some take it seriously...
If you call fry sauce “mayochup” our friendship WILL be terminated.— bailey lewis (@bai_lew) April 12, 2018
fry sauce ... you uncultured swines https://t.co/b7Xk327h31— gkarl (@gkarl__32) April 12, 2018
.@HeinzKetchup_US is trying to play KETCH-UP 😉 but @GoyaFoods did it first. #GoyaMayoKetchup has been a fan favorite for over 10 years! Thank you all for having our back 👍🏽 #ifitsgoyaithastobegood #siesgoyatienequeserbueno pic.twitter.com/Ad61ropyv8— Goya Foods (@GoyaFoods) April 13, 2018
At the end of the day, Heinz got what they wanted. The tweet stands to reach a million votes before they close the "polls" and I wouldn't be surprised if they turned around and released it anyway. It's already available overseas. (or from different brands, as seen above). And if you're one of those who thinks it's an incredible lazy move to bottle two common items that can be easily combined, let's have a chat about cocktail sauce.... (or is it Horsechup?)